Link Popularity or Link Analysis
The majority of the major search engines use link popularity as
an important criteria in ranking the relevancy of a web site. As
search engines have become more sophisticated, so too has link
popularity. Link popularity is simply a way of representing the
number of links from other web sites that point to your web
site.
This link building, or link popularity, strategy has gained
immense success due to the crawling nature of most search
engines. Spiders crawl from link to link and store pages into
their database. Link popularity is generally gained through
reciprocal linking. Other web sites would usua View the rest of this article
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